People have trails on the internet. Companies keep collecting your personal data to get in touch with you with more personal messages. To do so, those companies keep tracking your every step from a simple search on Google to landing a page, moving your mouse cursor etc. That's enough!
We gave people the anonymity by not asking for tons of personal data, people have full control of their data!
According to the statistics, it's expected to send and receive 306 billions of email everyday in 2020 and it keeps increasing. These emails are stored on servers and servers keep draining energy to make them available on the internet. Sending a copy of newsletter to millions of other people simply cause a mess, brings complexity to the inboxes, and causes global warming. That's enough!
We cut email usage in future by storing a copy of newsletters, we help the world to heal itself by using less energy!
People are not able to follow all newsletters in their inboxes. Because people don't have time to read all emails. They give priority to the business and personal emails first. Most newsletters are read later within maybe 3 days. People are not aware what's going on. Newsletters are silenced, they are not heard. That's enough!
We allowed people to like newsletters. So that newsletters can be popular and reach more users on the platform. You don't have to follow all newsletters, but you will be aware of good contents, keep liking if you really like!
Email was invented about 40 years ago and it was a precious communication tool. Today, almost half of the emails are sent for spam/scam/phishing purposes. Email service providers are not able to solve this problem and people keep receiving spam/scam/phishing emails in their inbox. Attackers simulate sender address, clone the contents of a reputable company and attacks on people by using their stolen personal data. Then people become a victim of cyber attacks. That's enough!
We brought newsletters only from trusted sources, disabled clicks to prevent monitoring, and redirects people to only valid domain address. So there are no more phishing victims!
Massive email usage led the world to bring General Data Protection Regulation. Even companies agree that they protect our personal data and update our communication permissions, there are still a lot of complexities. That's enough!
We gave control back to the people. Now, people allow companies to engage with themselves! Instead of omni channel, people are going to single channel communication!
Attackers simulate your company's email address, clone your company's contents, steal your customer's personal data and reach them. Therefore people keep complaining about your company after they become a phishing victim. Your company loses customers, revenues, reputation etc. That's enough!
Keep engaging with your fans, followers, audiences through us. Protect your reputation, protect your fans/followers/audiences!
It's pretty simple.
Every email processed uses electricity. This is used not only to run the computer, server and routers, but also to manufacture the equipment.
To produce this electricity, fossil fuel power plants burn carbon fuels such as coal, oil or gas. By burning carbon fuels, these power plants emit large amounts of carbon dioxide, which in turn causes climate change.
Emails are convenient, but they come with a cost. With the average person spending 13 hours a week just reading and processing emails, it's not only a cost to the planet, but also to your time and productivity.
Processing emails is the most time-consuming work activity, taking up a third of our working hours each day, with the average person checking their mailbox about 15 times a day.
It's expected to send and receive 306 billion emails per day in 2020 and it's going to rise up to 347 billion emails per day in 2023 with threats.
With the introduction of The General Data Protection Regulation act (GDPR) in 2018, businesses are now compelled to reach out to audiences and obtain consent prior to sending out digital advertising.
GDPR has in fact lessened CO2 emissions by 360 tonnes per day, which is the same carbon footprint as saving 260 hectares, as to say 650,000 trees, from deforestation.
Despite the administrative hassle it landed on marketing departments across the continent, GDPR has had its desired effect. Since the EU legislation came into force, the number of marketing emails landing in people's inboxes has decreased by 1.2 billion per day.
The HuffPost founder and Thrive Global CEO, Arianna Huffington, has implemented a software that deletes any incoming email when one of her employees is away, with senders being told to resend their note at a later time if it’s truly urgent.
Birchbox co-founder Katia Beauchamp urges employees to include a response deadline in order to encourage prioritization and time saving.
LinkedIn CEO Jeff Weiner has one simple rule for spending less time on emails: he tries to send fewer. Meaning he doesn't answer to everyone.